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Create your business

You create a JustBook business by completing a short signup wizard and adding a payment method. Your business is created the moment your first payment succeeds — everything before that is saved as a draft you can leave and come back to.

Your booking page stays private until you finish setup and Publish it, so nothing goes live before you’re ready. This page covers signup and payment; first-time setup and the publish checklist cover what happens next.

  1. Go to the signup page and enter Your email under Start new, then choose Get started. This is the email you’ll sign in with, so use one you check.
  2. We email you a 6-digit code. On the Verify your email step, enter the code and choose Verify email. If it doesn’t arrive, choose Resend code, or Use a different email to start over.

Your progress is saved to your email at every step. If you close the tab, come back and choose Resume existing on the signup page — we email you a link to pick up where you left off.

On the Tell us about your business step, fill in:

  • Business name — how customers see you (for example, Marigold).
  • Business type — Salon, Spa, Barbershop, Nail Studio, Clinic, Wellness, or Other.
  • Country — where your business operates. This sets the country of your payout account, which can’t be changed later, so choose carefully.
  • Currency — the currency you price and charge in.
  • Website — optional.

Choose Continue.

On the Claim your address step, type the name for Your booking address. This becomes the web address where customers book with you — for example, marigold gives you marigold.justbookapp.com.

As you type, JustBook checks whether the name is available and shows a green confirmation when it’s free. Addresses are 3–30 characters, lowercase letters, numbers, and hyphens. Some names are reserved and can’t be used. When the address is available, choose Continue.

You can change your booking address later from Settings → Business Info.

On the Create your admin login step, add:

  • Full name — the account owner’s name.
  • Email — already filled in from the email you verified; you’ll use it to sign in.
  • Phone — optional.
  • Password and Confirm — at least 8 characters.

Choose Continue. This is the owner account you’ll use to sign in and manage everything.

On the Choose your plan step, pick a tier card (Starter, Growth, or Pro) and a size from its dropdown, and choose monthly or annual billing (annual is 2 months free):

  • Tier decides which features you get. Select Compare all tiers to see exactly what each one includes, or read What’s included for the tier you’ve selected.
  • Size sets your limits — how many locations and bookable stylists the plan allows. Only stylists who take appointments count toward the limit; receptionists and owners are free. You can upgrade to a larger size as you grow.

You start on a free trial, so your card is saved now but you’re only charged when the trial ends. Choose Continue.

The Review & confirm step summarizes your business, booking address, owner, currency, and plan. Check everything, then:

  1. If you have a promo code, enter it under Have a promo code?. A valid code that covers billing means no card is needed.
  2. Choose Continue to secure payment. You’re taken to Stripe’s secure checkout to enter your card. (If your promo code covers billing, the button reads Continue and no card is required.)
  3. Complete checkout. Your card is saved for when the trial ends — you aren’t charged during the free trial.

When payment succeeds, JustBook creates your business and drops you into your admin area to finish setup.

  • Your business now exists, but your public booking page is still private — customers can’t find or book it yet.
  • You land in /admin with a guided Finish setting up your booking page checklist. Work through it in first-time setup.
  • When the essentials are in place, you Publish to make your booking page public. See the publish checklist.

Payment didn’t create your business, or you were charged but don’t see it? Wait a moment and refresh — creation happens right after Stripe confirms the payment. If it still hasn’t appeared, resume your signup from the same email and it reconciles automatically.