Coupon codes

A coupon code is your own discount — “SPRING20” on an Instagram post, “NEWCLIENT10” in a window sticker. You choose what it’s worth (a percentage or a fixed amount off), what it applies to, and who can use it; clients type it in at online checkout, or your team applies it when booking a walk-in.

Coupon codes are managed under Coupons in your admin portal, and are a Pro feature.

Turn coupons on first

Coupons are off until you switch them on, even on a plan that includes them. Go to Settings → Customer Journey and turn on Coupon codes.

Turning coupons off later never strands a code you’ve already published. You stop creating new codes immediately, but a live code that’s still within its dates and limits keeps working — a promise on a flyer stays honoured. Once no live codes remain, coupons disappear entirely.

Creating a code

Give the code a name (letters and numbers; it’s stored uppercase — clients can type it in any case) and choose the discount: percent off or an amount off in your currency. The code itself can’t be edited after creation — it may already be printed somewhere — so to change a code’s name, create a new one.

Everything else is optional, and restrictions combine:

• What it applies to — tick your menu at whatever level you mean. Ticking a collection covers every service in every category inside it; ticking a category covers every service in it; or tick individual services. Leave it on “every service” for a code with no restrictions. Two things worth knowing: ticking a level keeps the code live — a service you add to that collection or category later is covered automatically, with no need to edit the coupon. And once a level is ticked, everything under it is locked to it; to cover most-but-not-all of a category, untick the category and tick the individual services instead.
• Add-ons — separately, choose whether the discount comes off the service price only, off every add-on booked with a covered service, or only off add-ons you name.
• Where — limit the code to specific locations.
• When — a start and end date. The end date includes the whole day.
• How many times — a total redemption cap across all clients, and a per-client cap.
• Who — first-time clients only (someone whose only history with you is cancellations or no-shows still counts as new).
• Minimum spend — the whole booking (service plus add-ons) must reach this amount before the code applies.

How the discount is applied

The client enters the code on the payment step of your booking site; your team can apply one on an admin booking the same way. The discount comes off before tax — it reduces the taxable amount, like a package, and unlike loyalty points or a gift card (which are ways of paying). If the booking also uses a package, the coupon only discounts what the package doesn’t already cover; loyalty points and gift cards then apply to what’s left. Deposits are calculated on the discounted total.

Nothing is “used up” until the booking is actually confirmed — an abandoned booking doesn’t burn a redemption. If a booking with a coupon is cancelled, the redemption is given back automatically, so the client can use the code again when they rebook.

Keeping track

The Coupons page shows each code’s status (active, scheduled, expired, used up), how many times it’s been redeemed, and the total value discounted. Open a code to see every redemption — who used it, on which booking, and for how much. Codes with history can’t be deleted, only deactivated, so your numbers stay honest.