Publish your booking page

Publishing makes your booking page public so customers can find and book you online. Until you Publish, your page returns a “not found” error to visitors — your business exists, but nobody can see it.

To Publish, open the Finish setting up your booking page checklist in /admin and choose Publish & go live. The button is only active once you meet the four requirements below.

What Publish requires

You can publish once your business has all four of these:

1. A payment method — signing up takes no card, so this is the one step everyone still has to do. Add it in Settings → Subscription.
2. At least one branch — a set-up branch, not a draft. Add it in Settings → Branches.
3. At least one active service — a service that customers can book. Build it in Menu → Bulk edit.
4. At least one bookable stylist — a team member who takes appointments. Add one in Team.

These are the items marked with an asterisk (*) on the checklist. Until they’re all in place, the checklist tells you what’s missing:

Add a location, at least one active service, and a provider to enable publishing.

Everything else on the checklist — branding, deposits, notifications, loyalty — is optional and doesn’t block publishing. See first-time setup for how to complete each item.

About the payment method

No signup takes a card — not the public signup, and not when the JustBook team creates an account for you. You add one when you’re ready to go live, because publishing is what starts your subscription. Until you do, the checklist shows:

Add a payment method under Subscription to publish your page. Publishing starts your free trial — nothing is charged until it ends.

Before you enter a card, that panel spells out exactly what you’re agreeing to: how long the trial runs, what you’ll be charged and when the first charge lands, that the plan renews automatically until you cancel, and where to cancel it. The Refund Policy and Terms are linked beside the button.

Your free trial starts the day you publish — not when you sign up, and not when you add a card. Take as long as you like setting up: the trial is there for you to run your booking page for real, not to spend building it. Once it starts, it runs for a fixed number of days whether or not you stay published, and republishing later never restarts it.

If you later remove your card and the trial ends without one, your subscription pauses rather than charging you: your page goes offline, but nothing is lost. Add a payment method and it picks up where it left off. Accounts on a complimentary plan are never asked for a card and can publish straight away — if a promo code covers 100% of your subscription, there’s nothing to charge, so we don’t ask for payment details at all.

Preview before you publish

Before going live, choose Preview site on the checklist to open your booking page exactly as a customer will see it. Only you can view the preview while your page is unpublished — it’s the best way to catch anything that looks off before customers do.

Clear menu-health warnings first

A service can be active but still fail to appear on your booking page if it’s a dead-end at a branch — there’s no stylist based at that branch who offers it. JustBook flags these on your Menu pages so you can fix them before customers hit an empty booking flow.

You may see one of these warnings:

• Some services are hidden from online booking at a branch — the service has no assigned stylist working at that branch, so it’s hidden there.
• Some categories are hidden from online booking at a branch — every service in the category dead-ends at that branch, so the whole category is hidden there.
• Some collections are hidden from online booking at a branch — every category in the collection is hidden at that branch, so the whole collection is hidden there.

To clear a warning, assign a stylist who works at that branch to the affected service, or remove the service from a branch where no one offers it. The warning disappears once every branch that shows the service has a stylist who can perform it.

Fixing these isn’t required to publish, but it’s worth doing first — a dead-end service is one a customer can start booking and then find they can’t complete.

Publish

1. Confirm the four requirements are met — the Publish & go live button is active.
2. If any optional items are still undecided, the checklist nudges you to complete or Skip them. You can publish anyway.
3. Choose Publish & go live.

Your booking page is now public at your booking address (for example, marigold.justbookapp.com), and customers can book online.

After you publish

• The setup checklist disappears once you’re live.
• You can keep editing your menu, hours, team, and settings at any time — changes apply immediately.
• If your subscription later ends, your page goes offline and publishing is paused until you reactivate. Everything you set up is kept as you left it, and you can still preview your page. When you reactivate, your page comes back online automatically — no need to publish again (unless you had taken it offline yourself).

Take your page offline (and back) anytime

Once you’re set up, the publish controls live at the top of Settings → Customer Journey: a Live/Offline status with a Publish or Unpublish button.

• Unpublish takes your page offline immediately — customers can’t view it or book online until you publish again. Existing appointments are not affected, and nothing you’ve set up is lost.
• A page you took offline yourself stays offline until you publish it again — renewing your subscription won’t override your choice.
• Publish puts it back, with the same four requirements as your first publish.